About: Behind the Blog

Tatiana Lapina

FOUNDER

Tatiana Lapina in an aspiring marketer who aims to work within the fashion industry. She created In the Cycle in her final year of studies at the University of Ottawa, in hopes of reaching others with a passion for fashion. The site's main objectives are to help people stay in the loop with mainstream fashion and to start discourse regarding new subcultures around the world. Tatiana aims to create an inclusive community where people can confidently seek out and give advice on the latest trends as a result.